8. Testimonials. They don't have to be from advertisers; I highlight emails from readers who’ve loved my posts or wrote a post after reading something at Pajama Mommy. This has also boosted my advertising inquiries.
9. The types of payment you accept. If you're a retailer, letting people know how you can process their payment is very important! Making sure that they know you ONLY accept online payments or ONLY accept offline payments will save you time and hassle.








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