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Cornered Office

with Mir Kamin

I'm a freelance writer and mother of two working from home, which theoretically means I can set my own schedule so as to best accommodate my family. In reality, "flexible hours" often equals "working too much." Yes, I'm my own boss; no, that doesn't mean life is easy. It's hard to leave the office when you live there. But I love what I do and feel very lucky. And not just because I get paid to work in my pajamas.

To learn more about Mir, check out her profile on Work It, Mom! or visit her blog at http://www.wouldashoulda.com/

Confessions of a Facebook Flop

Categories: My boss is an idiot, Now I'm free(lancing), Things you should be reading

7 comments

For all of my talk about leveraging social media and being aggressive about self-promoting, it turns out that I am Facebook Impaired. Alas.

It’s not like I didn’t know this, really; my Want Not Fan Page has been sadly languishing for quite a while, because I wasn’t entirely sure what I was supposed to be doing with it, exactly.

Here’s what I want to do with that page: Leverage an additional audience through the power of Facebook. Here’s what I’m actually doing with that page: Nothing.

Oops.

And it’s kind of a funny story, what made me start thinking about this issue, anew, this week. Well, I’ll find it funny eventually, I suppose.

Back when I first started my Facebook page, I decided I’d “friend” anyone who asked who was either someone I really knew or someone who was a blog fan. This means that I have a whole lot of “friends,” many of whom are people I don’t know at all. And that’s fine; I don’t use Facebook for anything highly personal, so it hasn’t been a problem.

Except that yesterday, after the Health Care Reform bill was all anyone was talking about, I discovered that a lot of my “friends” have, erm, very strong political opinions, and some of those strong opinions make me feel… icky. (Okay, I know I’m a delicate flower. You don’t have to tell me.) So I logged on to Facebook to make a few moves in Scrabble, or whatever, and my news feed was full up with disparaging comments about the bill, about the president, about my political party, etc.

And then I said to myself, “Self,” I said. “Why is it, again, that I am supposedly ‘friends’ with all of these people…?” And then I remembered that I was supposed to be using Facebook to promote my business. Which reminded me that right now, I’m not. Near-strangers’ political bellyaching aside, I really should figure out the “proper” way to further my business goals with Facebook, rather than just friending everyone who asks and offering little more than unrestricted access to pictures of my dog in return.

So after some poking around this morning, I realized I have a few issues to resolve.
1) I would like my Want Not Twitter feed to post to the Wall on the Want Not page, but not on my personal page. Facebook makes this as complicated as humanly possible.
2) I need to promote the page more. But not without first figuring out the auto-posting issue.
3) I’m not even sure that the page’s feed is auto-updating in folks’ news feed, or how I would change that if not.

Basically, I’m clueless.

In my search to resolve the first issue, I started with the directions on this post and later double-checked it against these directions (they seemed to match up pretty well). I set it up per the directions earlier this morning and am still waiting to see if it actually works. Hmmm. It’s overly complicated and I’m not sure I’m going to like the results… but we’ll see how it goes.

In my general research into what I “should” be doing with my page I found the following to be interesting reads:
5 Elements of a Successful Facebook Fan Page (Mashable)
HOW TO: Set up a Winning Facebook Fan Page (also from Mashable)
10 Ways a Facebook Fan Page Helps Your Business (Entrepreneur)
Facebook Fan Page Best Practices (The Buzz Bin)

Anyone else out there leveraging the Facebook Fan Page stuff? Any fan pages you currently follow that you think are really getting it “right?” I’d love to hear about it while I flounder through this stuff, myself.



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7 comments so far...

  • I’m no help, but I come with encouragement. I got this on my FB page:

    “Want Not So, um, still trying to get the feed properly set up, here. If anyone knows how to wrestle ping.fm into submission, let me know. ;)
    25 minutes ago · Comment · Like”

    Something’s working…

    Crista  |  March 23rd, 2010 at 10:26 am

  • If it makes you feel better (probably not), my fan page for Mom on Reserve has been languishing (partially because of a huge shift in schedule that has made Mom on Reserve languish)…

    But I also logged on yesterday to experience the opposite. Most of my friends are part of your party and though I am unenrolled (I disparage both parties) and disagree with this bill, though not the idea of having one, all I saw were jubilant, “SUCK IT TO EVERYONE WHO ISN’T US” posts.

    Except these are my RL friends and family. [sigh]

    Phe  |  March 23rd, 2010 at 10:59 am

  • Mir, I used to have my Twitter feed update to my wall using Friendfeed. I bet you could do the same with your want not tweets.

    I believe I can help you with that, if you’d like. Just let me know.

    (BTW, you do no you can now filter your FB quite a bit by putting ppl in groups & setting your privacy based on those groups, right?)

    becky  |  March 24th, 2010 at 1:49 am

  • Becky: I think I got it figured out, yesterday. (I was so embarrassed after I wrote this post, I spent some time getting it configured. Heh.) I’m using ping.fm and twitterfeed and it seems to be working.

    As for the privacy thing, yes, I’ve seen that. Might be time to change some of my settings….

    Mir  |  March 24th, 2010 at 4:54 am

  • Ha, people keep asking me to friend them, and I’ve never even looked at Facebook’s site, much less set one up. I have no time, and I’m all intimidated now! Good luck, Mir.

    Brigitte  |  March 24th, 2010 at 6:17 am

  • I was talking with a group of entrepreneurs about this very thing yesterday. None of us knew how to get started. Now I can run through the links and pass along what I learn. Thank you - from me and my friends who are just starting out.

    Sharon  |  March 24th, 2010 at 10:05 am

  • I wound up landing my marketing job at Knowledgewebb because I was trying to find these answers myself. KW is a training website that addresses all things techie around social media, and after I contacted the owner with a question, we started a conversation and one thing led to another. But then I got so busy running the marketing thing, I haven’t had a chance to actually do the lessons.

    And I can’t believe I just admitted that in public.

    Julies  |  April 8th, 2010 at 12:03 am

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