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Entrepreneur Mom

with Aliza Sherman

If you own a business - home-based or otherwise - this is the blog where you'll find practical tips and smart ideas about entrepreneurship. I've started and run 4 different businesses so "been there, done that." I'll also invite successful entrepreneurs to share their best advice with you.

To learn more about Aliza, check out her profile on Work It, Mom! and her website,

A day in the life of my iPhone

Categories: Business Essentials


I am still in love with my iPhone. It has been over a year now since I finally got out of a ridiculously binding two year cellular phone contract with a local provider (no moving clause so when I was moving out of cell service range, I was still going to have to pay monthly fees for the phone). The moment my contract expired, I raced to the AT&T store to join the ranks of iPhone devotees.

My iPhone is packed to the max with apps, four screens for me, four filled with educational games for my toddler (spelling, animals, colors, shapes, jigsaw puzzles, drawing, numbers). My iTunes is jammed with dozens of more apps that won’t fit on my iPhone but that I swap in and out depending on my current needs.

On any typical day, I use my iPhone for far more than just phone calls.

Here is what yesterday looked like for my iPhone:

8am - Sync CalenGoo app with my Google Calendar

9am - Tweet about heading to Anchorage. Give kudos to my favorite podcasters.

10am - Check email once more before heading out on the road for the seven hour drive to Anchorage.

10:15am - Call business partner before getting out of cell range.

10:30am - Listening to podcasts on the long drive to Anchorage starting with Countdown with Keith Olberman for my fix of news with biting humor.

11:30am - See art at Mentasta store where I stop for a pitstop. Enter name of Alaskan artist in iPhone Notes to check out his work. (I’m starting to buy Alaska art - a new phase in my grownup life.)

1:00pm - Check and respond to emails and Twitter while having lunch at Caribou Restaurant in Glenallen, Alaska.

1:15pm - Send message to girlfriend via Facebook app because I can’t find her email address.

1:30pm - More podcasts including Media Bullseye, Media Driving, Jaffee Juice, Managing the Gray.

5:30pm - Back in cell range. Call restaurant to say I’ll be 15 minutes late for reservation.

5:45pm - Tweet last minute invites for GNO (Girls’ Night Out for the uninitiated)

6:00pm - Enter girlfriend’s mobile phone numbers into my phone.

8:30pm - Estimate tip for meal on Tip app (CheckPlease).

9:00pm - Enter meal purchase in Checkbook app. I’ve decided that years of never entering transactions into my checkbook register has finally been remedied by the electronic register in my iPhone. I have it with me all the time and love entering stuff into it. Can’t wait until they do voice recognition registers.

9:15pm - Use Google app to access Google Maps to find a back way to my friend’s house to avoid serious road construction.

9:25pm - Enter car mileage into Milog app.

9:30pm - Check Twitter and emails once more.

9:35pm - Check weather for the following day. Check weather in NYC for next week.

9:40pm - Check Tripit app for my travel details.

9:45pm - Check Eventful app in NYC to see what events are listed while I’m in the city.

9:50pm - Use Sparkle app to see if I have any business-related messages in Second Life.

10:00pm - Set wakeup alarm for next morning.

10:15pm - Check out LoseIt to get serious about losing this extra inactive mommy weight.

10:17pm - Use iPhone Notes to make a note to myself: “Need to find a scale to enter my current weight in LoseIt.”

These are just a few of the applications I just reach for and truly appreciate the convenience of every single day. I look forward to many more years with my iPhone.

What are the most useful iPhone apps you have? Or other mobile apps?

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4 comments so far...

  • I can’t live without ePocrates (full meal deal version) and need to renew my subscription to PEPID, another clinical reference app. Love my Tweetie for obvious reasons, AroundMe helps me find banks, gas stations that are…get this, around me, and my fav is Locavore to locate farmers markets and know what fruits & veggies are in season.

    dr sherman  |  June 13th, 2009 at 7:22 pm

  • Girl, I thought I loved my iPhone…you put me to shame. I have lost 21 pounds in the last three months…simply by tracking my eating with LoseIt. Just estimate your weight…you’ll find a scale eventually.

    Karla E  |  June 14th, 2009 at 2:56 am

  • Okay you do really put your iphone to great use. My favorite app at the moment is whrrl. But now I can see I’m not using my phone to its full potential.

    Stephanie @ BizzieMommy  |  June 15th, 2009 at 7:25 pm

  • Glad to know that I’m part of your daily routine.

    I’m glad you did this because I have a couple of new apps to check out based on you using them.

    C.C. Chapman  |  June 17th, 2009 at 3:31 pm