As part of my Internet consulting business, I try to stay up-to-date on all the latest and greatest social networking sites.
What is a social networking site, you ask? In non-techy English, it is a site that leverages the exponential power of connections meaning that it provides you with tools to take advantage of the “who you know” network.
If you know 10 people and they each know 10 people, the theory of social networking sites is that you now potentially know 110 people because your friends could introduce you to their friends. Another theory of social networking sites is that if you have things in common with your 10 friends, chances are you may have something in common with their 10 friends or 100 other people. Most social networking sites are based around common interests as the magnet and the glue of “friendships.”
I’m going to write several posts about social networking, particularly for work at home moms, but first I’ll give you a brief list of popular social networking sites and how they might work for you. Keep in mind that I’m only mentioning the ones that I’ve tried myself and narrowing them down to 3 in each category is tough but otherwise, this post would go on for days!
Professional Social Networks
1. LinkedIn - This is really the top professional social networking site. Once you add your professional contacts, the site provides tools for getting introductions using the theory of 6 degrees of separation although usually anyone you’d like to meet is about 3 degrees away from you. I’ve made contact with former colleagues and have been able to get introductions to people I’ve wanted to meet such as an editor at LifetimeTV.com. My LinkedIn page.
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