Mommy Needs a Business is all about the joys of running your own business. You never drafted a complete business plan, you couldn't be further from your law school degree and you are now referring to your 12 years of law enforcement as your "former life." But you get to screen print tee shirts in your pajamas while pulling your toddler and preschooler out of vats of ink. What more could a mom want?
Check out Kristen's blog, Mommy Needs a Cocktail.
My friend Susie Sunshine has been riding me to update my Linked In profile. I have no idea why. To me it just seemed like another Facebook or MySpace. Which means, another place to check up on that really annoying girl from high school. Or your ex-boyfriend who ended up marrying that mousy girl with the same last name. Which I guess it made it easy for her to explain to her new mother-in-law that she was “keeping her name.”
That being said, Linked In is the new Twitter. Everyone is doing it. All the cool kids. Fine. I’ll do it. I think the purpose is to get jobs? Make contacts with other people of your ilk?
The awesome thing about Linked In is, you can say WHATEVER YOU WANT. Which automatically makes me think that the credibility of this thing is suspect. That and you have to choose one thing to be. Hmm. So I was forced to choose between “Screen Printing Goddess,” “Champion Cocktail Preparer,” “Half-Assed Parent,” or “Writer/Blogger/BS-er.”
“Online Writer and Raiser of Well-Mannered Children” was already taken and didn’t really apply anyway. Technically, I should be promoting this business of mine. Shouldn’t “screen printer” or “online boutique owner” or something like that be my high point?
It all goes back to my branding. If you are already in the market for my clothes, you’ll buy. If you aren’t, you won’t. But if I can get you sucked into reading the craziness that is my life every day on my blog, the day will roll around that you NOW are in the market for Mommy Needs a Cocktail or Baby Brewing apparel and you won’t have to scratch your head trying to remember where it was you saw those hilarious and irreverent maternity, kid or mom tees. You’ll already be there.
So I did it. I updated my Linked In profile. And wouldn’t you know it, I felt the need to act like a grownup. But don’t worry. I resisted it.
If you know what the purpose of Linked In is and if it actually works (whatever that means), let me know in the comments.
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