Multiple Blog Connundrum - Any Advice?
I’m struggling and could definitely use your help. It’s been a while since I posted on this blog. What I was doing was writing a column for the blog on my business website and then re-posting it here and on a few other mom/working mom communities I like to be part of.
Here’s where the problem comes in. Apparently, according to my SEO sage, this is bad for my business blog. Google will punish me for having the same content on multiple sites. And as the only money I have for marketing is the money I’ve spent on SEO. I really do need to pay attention to that advice.
But then how do I continue to contribute relevant and interesting posts to this community without either becoming schizophrenic or without becoming boring? One suggestion is to do a brief synopsis of the post I’ve written on my business blog and then point back to that for you to read. But then I feel like I’m just using this community for promotion of my own site and I don’t want to do that. I wouldn’t read a blog that simply promoted another blog and I don’t expect you will, either.
I probably should listen to the advice of Penelope Trunk on blogging. Never, ever start a second blog. I think Penelope has a good point. And if you’ve never read her blog – you should start, because she always has lots of great points. And even if she doesn’t on that particular day, she is very entertaining and extremely honest. I would be thrilled if my blog were 1/3 as successful as hers.
But if I’m not blogging, then I don’t really feel like I’m part of this community. And I like being part of this community. You’ve been reading my entries and commenting on them. And I love that back and forth.
Which brings me back to my issue. How is my blog going to be successful if no one knows it exists? Or if I write lame synopses on communities like this and just point to my other blog entries.
I would love any suggestions from those of you in my situation. You can either comment here or feel free to email me offline at email@example.com. I’m sure I’m not the only one with too many blogs, not enough content issues.
And now for the lame gratuitous close. I have written two blog posts that I think many of you would be interested in. One is about how while the economy might now be doing well – a bad economy is good for better work/life balance. The other entry is a thank you to my parents for the many lessons they taught me by example to help get through this economy and learn how to have more flexibility in work and life. I hope you read them and I hope you like them and I hope I figure out a better way to let you know about them.