Do Google Ads work?Subscribe
Jessica, who blogs at Kerflop.com and runs her own business (Very Baby), wrote a great three-part series for us on her experiences with advertising on her blogs. Her first installment is all about Google Ads... Here are the links:
A Look at Blog Advertising: Google
A Look At Blog Advertising: Adbrite, Feedburner, and BlogHer
Blog Advertising: The rest of the bunch
Great articles. Thanks Lylah.
Kelly, I have some on my website and blog as well - it has been so, so. There are many groups dedicated to optimizing this type of thing. Since it is not my company's core thing, I have not paid too much attention to it.
Google AdWords, just like any other tool is best for some businesses and not so good for other. It really depends how competitive your offering is, how unique/different, how you choose the search words, how you optimize your website, how you promote your biz via other channels. Google AdWords is a very good way to build traffic to your website